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← All work 3D Configurator · Marine · 2024

Next Boat Works

A real-time, web-based 3D configurator for Next Boat Works — build, customise and visualise the boat in the browser, before you buy.

ClientNext Boat Works
Year2024
IndustryMarine
Services3D · Web · Lead-gen
PartnerFly Media Co
LiveVisit → draft — add URL
(01) Overview

A hyper-realistic, web-compatible 3D configurator for Next Boat Works — letting customers explore and customise the boat from anywhere, with just a click and an internet connection. Delivered as the development partner for Fly Media Co.

Draft — add Next Boat Works-specific detail (models configured, standout features).

(02) The challenge

A boat is a high-value, highly configurable purchase — static photos can't show a buyer their exact build. The task: hyper-real 3D that renders smoothly in a browser, with genuine customisation and a clear path from exploration to a qualified sales lead.

(03) What we built

A real-time configurator with multi-model selection, live customisation and dealer lead-generation built in.

  • %CK% Hyper-realistic 3D models optimised for the web
  • %CK% Colour selection for individual parts
  • %CK% Custom textures — including metal-flake paint effects
  • %CK% Day / night lighting environments
  • %CK% Real 360° image environments
  • %CK% Lead generation — upgrade options linked to dealer forms
Results

The impact.

(04) — Outcomes
0%
Browser-based
0°
Real environments
Real-time
Configuration
0
draft metric
(05) Tech stack
Three.jsWebGLJavaScript

Draft — confirm the exact 3D stack.

%QUOTE%
A short client/partner testimonial goes here. draft — real testimonial
— Next Boat Works · via Fly Media Co
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